Just What India Needs: The $3,000 Car

The Sierra Club points out that in India, there are currently about 7 cars per 1,000 persons (as compared to nearly 500 per 1,000 in the US). With the advent of the $3,000 car, that is surely about to change. The Independent’s Andrew Buncombe reports:

If India’s roads seem cluttered and inadequate, things are set to get much worse. Over the coming months, a series of car manufacturers are set to unveil new models aimed at India’s burgeoning middle class. Remarkably, some of the new cars designed to entice the wallets of India’s newly wealthy consumers will be priced as cheaply as $3,000 (£1,500). One model, due to be available as early as next year, has been dubbed the “People’s Car”.

This explosion of new affordable vehicles is poised to have a number of dramatic effects on the country – most visibly adding further traffic to roads that are often filled with rickshaws, bicycles, people and animals.

Yet while consumer demand for such vehicles is high, there are also considerable concerns about the environmental impact these countless thousands of new cars will have, not just in terms of adding to the congestion of India’s cities, but increasing the already mounting emissions of CO2 the country is pumping out.

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